BestNailSalon.co.uk exists to make local excellence visible — fairly, transparently, and without pay-to-win placements.
Each area opens nominations on a rolling basis, allowing local clients and professionals to recommend nail salons and artists they genuinely trust.
Here’s how the platform works — and why being listed matters.
What Being Listed Means
Every nominated business receives a free listing within their local area.
This allows:
- clients to discover professionals beyond social algorithms
- businesses to be found by location, not follower count
- community recommendations to be visible in one place
Listings are ordered fairly and clearly, with voting data displayed where applicable.
Awards, Rankings & Transparency
Each area features two recognition categories:
Top 3 – Most Recommended
These are the highest-voted businesses in the area.
Top 10 – Community Favourites
A broader view of trusted local professionals.
Vote counts in winning categories are displayed openly.
No hidden weighting. No paid ranking manipulation.
All other listed businesses appear A–Z, without vote counts — ensuring visibility without competition pressure.
Why Some Businesses Choose to Upgrade
Upgrades do not affect rankings or votes.
They exist to support:
- Improved conversion rate- Meaning new clients can easily book in
- enhanced discovery (photos, links, booking platforms)
- clearer presentation to clients actively searching
- long-term visibility beyond the voting period
Upgrades help clients find you — they do not help you win.
Recognition & Trophies
Winners have the option to purchase:
- digital certificates
- printed certificates
- acrylic medals (Top 10)
- acrylic trophies (Top 3 winners)
These are optional and ordered only if a business chooses to celebrate their recognition.
Clients consistently respond positively to visible, local awards — particularly when they are backed by transparent community data.
Why This Model Is Different
This platform is designed to unify, not divide, the local nail industry.
- No exclusivity contracts
- No required booking platforms
- No pay-to-enter awards
Professionals can link their existing booking systems and present their work on their own terms.
Supporting Growth Beyond Winning
Not every business will win — and that’s expected.
We provide free resources, including downloadable guides and referrals to trusted professionals (photography, branding, marketing), to support growth across the industry.
Recognition should uplift the whole community, not extract from it.
Nominations are now open in selected areas.
New locations are introduced throughout the year.